As the rise of online marketing has increased, the use of affiliate marketing has become more prevalent. This type of marketing is commonly used to bridge the gap between organizations and consumers.

Through affiliate marketing, an organization can work with various social media influencers and industry experts to promote its products and services. These individuals can then engage their followers with content and posts to help boost the organization’s sales.

Over the past few years, the rise of social media platforms such as Instagram, TikTok, YouTube, and blogs has made affiliate marketing a more popular form of digital marketing.